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Our secret boardroom in Amsterdam

A big part of how I stay up to date of the latest trends and insights into future developments in retail, is by traveling to major cities around the world.

Seeing trends and hypes take shape in cities like New York, Berlin, Barcelona, Shanghai and Bologna, enables me to develop unique concepts for my clients.

Recently I visited Bologna with petrol retail customer ‘De Haan’ and I will be in Hong Kong and Shenzhen for a week’s training of Chinese retail CEOs.

I love my dynamic life, our offices in Shanghai and Oosterhout, but I felt we also needed a place in Amsterdam.

A place where we can invite our international clients and where I can inspire my team.

Not a classical corporate office, but it should almost feel like a retreat.

That’s how our hidden boardroom in Amsterdam came to be.

I invite you there to join me for a good discussion on how your brand can move forward using the latest trends.

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